Our Story
Customized Loans to Fit Your Needs
Pasadena Private Finance is a privately-funded commercial lender offering competitively priced loans to established borrowers who value speed of execution, customized loan terms, and streamlined documentation.
We are not a bank. We are experienced former commercial bankers, tired of jumping through hoops to get our loans approved by remote and skeptical credit committees, who believe there is a better way of doing business. We set out to create a firm that “makes loans that make sense” for entrepreneurs with a good reputation.
Nor are we “hard-money lenders” charging exorbitant rates and focused on collateral liquidation values. Our interest rates are typically around 3% – 7% over Prime and we can offer all of the usual structures found at traditional banks. Unlike banks and hard-money lenders, our loans come with significantly less strings attached because we prefer to rely on your acquired knowledge, your entrepreneurial drive, and your personal character than on fine print in a legal document.
Welcome to PPL
Partners in Possibility
We believe successful entrepreneurs are looking for financial partners who can help them grow their business with attractively priced debt and that they are ready to ditch their traditional bank for a responsive and creative lender who understands their business and values their track-record. We partner with successful and established entrepreneurs who need between $1 MM and $10 MM of debt to take their business to the next level.
Because we are not FDIC-regulated, we can lend outside of the traditional banking silos and underwrite to pro-forma metrics rather than to often meaningless historical results.
We understand debt can be more than just a cost of doing business. Structured the right way, it can be an opportunity to increase enterprise value, and ultimately, your net worth.
No matter your niche, we invite you to contact us and explore the possibilities for you and your business. Whether seeking capital or looking to invest in opportunities, we invite you to request a loan, complete our investment form, and contact us with any questions.
Whether for an acquisition, refinancing, or growth capital, our team of experts is here to help you access funding for all types of opportunities.